fbpx
Call Us: +353 (0) 21 242 8689 | Email: hello@opuscreative.ie

Turftech

Sports Turf Advisor
and Contractor

Client Location:

Cork, Ireland

Business Type:

Sports Turf Advisor
and Contractor

Deliverables:

Brand Identity, Graphic Design, Signage

Turftech is a sports advisor and contractor based in Ireland. The company counts Munster Rugby, Connacht Rugby, Cork GAA, Fota Resort and the IRFU amongst its clients. Turftech specialise in pitch maintenance, approaching their work with a strong emphasis on scientifically based solutions to some of Ireland’s finest playing surfaces.

The Challenge

As one of the countries premier sports turf advisors and contractors, Turftech decided to undertake a rebranding of the business. As their profile had risen considerably working with Munster Rugby and Cork GAA it was important to them to have a brand identity that reflected this profile and the high quality of their work.

As the brand gained more visibility through appearing in the media and in large stadia, they wanted an identity that was both unique and memorable.

Our Approach

After our initial discovery call, we learned that there was much more to Turtech’s process than simply maintaining and advising on international standard playing surfaces. The process was highly scientific in planning and execution. We discovered that natural playing surfaces were living ecosystems of micro organisms – the balance of which was imperative to creating playing surfaces that were durable, lowered the impact on player injuries and adapted to the location and changing weather conditions.

Along with the scientific approach we also learned that Turftech works similarly to the teams that play on their surfaces. The staff are knowledgeable, hard working and have to work as a team to maintain the playing surfaces through a myriad of challenges. The approach to communicate this was visually representing the ‘team’ aspect of the business – to represent the brand as Irish, but with a contemporary sporting twist taking inspiration for the recent Juventus rebrand.
turftech
turftech
turftech
turftech
turftech
turftech
Cap Logo Design
Graphic Designer

Project Milestones

0 Mths
Project Duration
0 Mths
Project Duration
0 Mths
Project Duration
0
Mths
Project Duration
0
Mths
Project Duration
0
Mths
Project Duration

Similar Projects

procurement
Branding

First Choice Purchasing

With a buying power in excess of €100 million per annum, First Choice Purchasing is Ireland’s market leader in procurement.

alchemy5
Branding

Alchemy5

Alchemy5 are a group of four Cork based pharmacies located in Kinsale, Rochestown, Cork City and Bishopstown.

Logo Design
Branding

BlackBee

BlackBee are an alternative investment manager that seek to combine strong investment returns with quantifiable impact and societal reach.