Skip to content
web design, branding, website, seo, digital marketing
  • Home
  • About
  • Services
    • Branding
    • Brand Workshops
    • Web Design
    • eCommerce
  • Case Studies
  • Insights
  • Contact Us
  • Start your project
Menu
  • Home
  • About
  • Services
    • Branding
    • Brand Workshops
    • Web Design
    • eCommerce
  • Case Studies
  • Insights
  • Contact Us
  • Start your project

Advantages Of A Logo

Written by:

  • Ray Ray

Date:

  • May 1, 2013

Topics:

  • design, logo

Brand Identity Design is the creation of the visual identity, “The Branding”, for a company and/or its clients. As Brand Identity Designers we create everything from logos and marketing collateral, to promotional materials, and even advertising campaigns that establish a recognisable corporate identity.

Logo Design Cork

The Advantages of a Logo 

Pride – A professionally designed logo and Brand / Identity system will show that you are committed to presenting your company as a major contender in your market.

Visibility – Most prospective consumers / clients look for highly visible, well-defined businesses, and the “look and feel” of your identity plays a major role in their decision making process.

Credibility – Establishing credibility with a strong visual message in a professionally developed Brand / Identity system, used throughout all of your business and marketing communications, will keep you a step ahead of your competition.

Appearance – A professionally developed Brand / Identity system positions your company to work with larger organizations and increases your margins by allowing you to set premium rates for your products and / or services.

Retention – Most people remember what they see much better than what they hear or read.  Having a consistent visual identity throughout all of your business and marketing communications will keep you at the forefront of existing and potential clients’ minds when they have a need for your products and / or services.

Differentiation – When partnered with a strategic marketing program, a well-designed logo and a strong identity system will position your business far above the competition in your market.

Stability – Even if you are unable to claim that you’ve been in business for “over 30 years”, having a functional Brand / Identity system gives the impression that your business is dedicated to the industry you serve.

Support – When you present a well-rounded business package, your business goals and objectives are more clearly defined and this will improve your chances of getting venture capital or other forms of financial assistance.

These are just some of the advantages of a logo. To find out how we can help your company get in contact with us for a free consultation.

Share:

Related Articles

Responsive Web Design, Responsive Website Design, Responsive Web, Responsive Website, Mobile, Mobile Website

Responsive Web Design – Updated 2023

Updated for 2023 A lot has changed since we first sat down to write this article. Mobile responsive web has pushed even further into every

WordPress SEO Guide – Updated for 2023

  SEO Changes in 2023 SEO is changing all the time, in particular this year will see some big shifts with the advent of AI

web hosting, wordpress web hosting

WordPress Web Hosting

At Opus we develop eye-catching websites that will help your business and brand make an impression on potential clients. Our Websites are built with the

We shape effective strategies, powerful website design and memorable experiences to inspire loyalty to brands and organisations.

Start your project

Need help with your brand, strategy, website design, or ecommerce website?

Get in touch with us.

Call Us

+353 (0) 21 242 8689

Email Us

hello@opuscreative.ie

Locations

Cork and Dublin


How can we help you?

web design, branding, website, seo, digital marketing

© 2022 Opus Creative | Created by OPUS.

Terms & Privacy Policy

Scroll Up

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.

Accept